Assistant, Video Strategy

Haworth seeks an Assistant for the Video (TV + Digital Video) and Audio (Terrestrial + Digital Radio) team. The Assistant will support the Video Strategy Planners and Supervisors needs as they work closely with other channels to develop holistic channel strategies and recommendations designed to meet client objectives.

RESPONSIBILITIES

Video + Audio Plan Development and Activation

  • Provide planning support for national and local TV, digital video, radio and digital audio channel plans
  • Be adept at using all available tools and research resources (Nielsen, MediaOcean, SQAD, Simmons) to support needs of team in developing channel tactical recommendations
  • Input planning goals for local TV and radio buys and issue to appropriate investment team members
  • Request financial documents (budget authorizations & estimates) from MOS team and distribute to appropriate strategy team members
  • Assist Planner and/or Supervisor with all budget tracking documents
  • Work with Planner to answer creative rotation questions from Broadcast Traffic team and/or creative agencies
  • Collect posting information from investment team to develop post buy analyses and measurement to establish actionable performance metrics; work with Planner and Supervisor in development of client version
  • Assist Planner in creating campaign recaps for clients as buys are completed
  • Establish relationships with vendor partners; effectively represent agency and client wants and needs
  • Work on special projects as assigned by management

Employee Relations Responsibilities

  • Develop and maintain strong positive working relationships with fellow employees
  • Work as an effective member across the various agency teams
  • Provide assistance to other team members in need of help as personal workload allows or as requested by management
REQUIREMENTS/QUALIFICATIONS
  • Strong numerical aptitude and accuracy
  • Innovative thinking for developing creative strategic solutions
  • Exceptional computer skills (Excel, PowerPoint)
  • Superior written and verbal communication skills
  • Strong organizational skills
  • Ability to work under pressure and meet deadlines
  • Education: College Degree

Competitive compensation and casual, team-oriented working environment. Qualified applicants please forward your resume and salary requirements to: hr@haworthmedia.com

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