Broadcast Media Buyer

Haworth seeks a Broadcast Buyer to negotiate television and radio plans for all clients by assigned markets; and evaluate schedules that have aired for placement and performance.

RESPONSIBILITIES

  • Estimate, negotiate, schedule and steward television and radio time for assigned markets
  • Become a market specialist on assigned markets
  • Request and review station promotional/added value opportunities as per client needs
  • Gather competitive information as needed
  • Check invoices for fair and equitable rotations and solve discrepancies
  • Build strong relationships with stations and reps to best represent our clients’ interests and the reputation of Haworth
  • Review campaign post buy analysis, provide rationale as necessary
  • Inform strategy/planners of network changes and market conditions that might affect budgeting or client schedules
  • Stay on top on industry trends
  • Meet due dates set by supervisors for paperwork and completion of special projects
  • Work on special projects as assigned by management
  • Assist with broadcast assistant training

REQUIREMENTS

  • Education: College degree preferred (marketing, advertising, journalism)
  • Experience: 1-2 years agency broadcast buying experience

Requirements for Success: Strong negotiation skills, accuracy, well organized and ability to multi-task

Competitive compensation and casual, team-oriented working environment. Qualified applicants please forward your resume and salary requirements to: hr@haworthmedia.com

PDF: Broadcast Media Buyer